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The marketing imagination / Theodore Levitt.

By: Material type: TextTextPublication details: New York : Free Press ; London : Collier Macmillan, c1986.Edition: New, expanded edDescription: xxv, 238 p. : ill ; 25 cmISBN:
  • 0029191807
  • 0029190908 (pbk.)
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF5415 .L482 1986
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.8 LE MA (Browse shelf(Opens below)) Available T0016982

Includes bibliographical references and index.

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