Understanding marketing : a European casebook /
By: Phillips, Celia M
Title By: Pruyn, Ad | Kestemont, Marie-Paule
Material type:
BookPublisher: Chichester ; New York : Wiley, c2000.Description: xviii, 214 p. : ill ; 23 cm.ISBN: 047186093XSubject(s): Marketing -- Europe -- Case studies | Export marketing -- Europe -- Case studiesDDC classification: 658.8/0094
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 PH UN (Browse shelf) | Available | T0019294 |
Total holds: 0
Includes bibliographical references and index.