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Service management and marketing : a customer relationship management approach / Christian Grönroos.
Material type:
TextPublication details: Chichester ; New York : Wiley, c2000.Edition: 2nd edDescription: x, 394 p. : ill ; 25 cmISBN: - 0471720348 (alk. paper)
- 658.8 21
- HD9980.5 .G776 2000
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 GR SE (Browse shelf(Opens below)) | Available | T0025089 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 GR SE (Browse shelf(Opens below)) | Available | T0025090 |
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| 658.8 GR MA Marketing | 658.8 GR MA Marketing / | 658.8 GR ON 101 ways to market your business / | 658.8 GR SE Service management and marketing : | 658.8 GR SE Service management and marketing : | 658.8 GR SE Service management and marketing : | 658.8 GR SE Service management and marketing : |
Includes bibliographical references and index.
MARK270 MARK938
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