Marketing /
By: Zikmund, William G
Title By: d'Amico, Michael
Material type:
BookPublisher: Cincinnati, Ohio : South-Western College, 1999.Edition: 6th ed.Description: xxix,701 p. : + CD-Rom.ISBN: 0538882158Program: MARK101 MARK922 TBS904Subject(s): Marketing
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 ZI MA (Browse shelf) | Available | T0016297 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 ZI MA (Browse shelf) | Available | T0013856 |
Total holds: 0
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| 658.8 ZI MA Marketing : creating and keeping customers in an e-commerce world / | 658.8 ZI MA Marketing. | 658.8 ZI MA Marketing. | 658.8 ZI MA Marketing / | 658.8 ZI MA Marketing / | 658.8001 RE CO Reconnecting marketing to markets / | 658.80019 GE NE Neuromarketing in action : how to talk and sell to the brain / |
Includes bibliographical references and index. + CD-Rom.
MARK101 MARK922 TBS904