Introduction to marketing /
By: Dann, Susan J
Title By: Dann, Stephen
Material type:
BookPublisher: Milton, Qld. : Wiley, 2004.Description: xviii, 478 p. : col. ill ; 26 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 047080064X (pbk.); 9780470800645 (pbk.)Program: MARK101Subject(s): Marketing -- TextbooksDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 DA IN (Browse shelf) | Available | T0022377 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 DA IN (Browse shelf) | Available | T0020805 |
Total holds: 0
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| 658.8 CY MA Marketing your product / | 658.8 CY MA Marketing your product / | 658.8 CY MA Marketing your product / | 658.8 DA IN Introduction to marketing / | 658.8 DA IN Introduction to marketing / | 658.8 DA MA Marketing through turbulent times / | 658.8 DA MA Marketing : concepts and strategies. Study guide / |
Accompanying CD-ROM entitled: Eagle Boys Pizza integrative case to accompany Introduction to Marketing.
Includes bibliographical references (p. 447-449) and index.
MARK101