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21.
Social marketing : influencing behaviors for good / Nancy R. Lee, Philip Kotler. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : SAGE Publications, c2011
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 LE SO, ...

22.
Robin Hood marketing : stealing corporate savvy to sell just causes / Katya Andresen ; foreword by Kate Roberts. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, c2006
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 AN RO.

23.
Social marketing : improving the quality of life / Philip Kotler, Ned Roberto, Nancy Lee. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Sage Publications, c2002
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 KO SO, ...

24.
Social media marketing : the next generation of business engagement / Dave Evans. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley Technology Pub., c2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 EV SO.

25.
No cover image available
Social media integration success stories : how 10 companies are combining social media with traditional marketing tactics to form a powerful new kind of marketing mix / Kimberly Smith. by Series: Case study collection
Material type: Text Text; Format: regular print
Publication details: US : Marketingprofs, c2010
Other title:
  • Social media
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 SO CI.

26.
No cover image available
A step-by-step guide to a successful social media program : everything you need to know about establishing your strategy, policy and team / Kimberly Smith. by Series: Marketing how-to guide
Material type: Text Text; Format: regular print
Publication details: US : MarketingProfs, c2010
Other title:
  • Step by step guide
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 ST EP.

27.
Critical marketing : contemporary issues in marketing / edited by Mark Tadajewski and Douglas Brownlie. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, UK ; Hoboken, NJ : Wiley, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 CR IT.

28.
Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : Sage Publications, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8509 KO SO.

29.
Social marketing : why should the devil have all the best tunes? / Gerard Hastings. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Elsevier/Butterworth-Heinemann, 2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HA SO.

30.
Corporate social responsibility : doing the most good for your company and your cause / Philip Kotler and Nancy Lee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, c2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.408 KO CO.

31.
Explorations of marketing in society / Gregory T. Gundlach, Lauren G. Block, William L. Wilkie [editors]. by
Material type: Text Text
Publication details: Mason, Ohio : Thomson, c2007
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 306.34 EX PL.

32.
Social marketing : strategies for changing public behavior / Philip Kotler, Eduardo L. Roberto. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : London : Free Press ; Collier Macmillan, c1989
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8342 KO SO.

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