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241.
Chartered postgraduate diploma in marketing : study text : analysis and decision / The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 CH AR.

242.
Professional diploma in marketing : study text : the marketing planning process Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Other title:
  • CIM Professional Diploma in Marketing, valid for assessments up to September 2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80076 PR OF.

243.
Professional certificate in marketing : study text : assessing the marketing environment The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Other title:
  • CIM Professional Certificate in Marketing, valid for assessments up to September 2015
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80076 PR OF.

244.
Professional Diploma in Marketing : Study Text : Project Management in Marketing The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP Learning Media, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 PR OF.

245.
Chartered Postgraduate Diploma in Marketing : Study Text : Marketing Leadership and Planning The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 CH AR.

246.
Professional Diploma in Marketing : study text : managing marketing The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Other title:
  • CIM Professional Diploma in Marketing, valid for assessments up to September 2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80076 PR OF.

247.
Chartered postgraduate diploma in marketing : study text : managing corporate reputation The Chartered Institute of Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Other title:
  • CIM Chartered Postgraduate Diploma in Marketing - stage one, valid for assessments up to September 2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80076 CH AR.

248.
Professional certificate in marketing : study text : marketing information and research The Chartered Institute of Marketing Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : BPP Learning Media, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80076 PR OF.

249.
The marketing pathfinder : key concepts and cases for marketing strategy and decision making David Stewart and Michael Saren by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chichester, West Sussex, United Kingdom : Wiley, 2014
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 ST MA.

250.
Making media work : cultures of management in the entertainment industries / edited by Derek Johnson, Derek Kompare, Avi Santo by
Material type: Text Text
Publication details: New York : NYU Press, 2014
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 302.23068 MA KI.

251.
Contemporary brand management Johny K. Johansson, Kurt A. Carlson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Thousand Oaks, CA : SAGE Publications, Inc., 2015Copyright date: ©2015
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 JO CO.

252.
International marketing strategy Frank Bradley by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : FT/Prentice Hall, c2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.84 BR IN.

253.
Strategic financial and investor communications : the stock price story / Ian Westbrook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Routledge, c2014
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.285 WE ST.

254.
Financial services management : a qualitative approach Stewart Falconer by
Material type: Text Text
Publication details: Abingdon, Oxon : Routledge, Taylor & Francis Group, 2014
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 332.1068 FA FI.

255.
Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Oxford University Press, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 PE ST. Not available: University of Wollongong in Dubai: Checked out (2).

256.
International business : a managerial perspective Ricky W. Griffin, Michael W. Pustay by
Edition: 8th ed.
Material type: Text Text
Publication details: Harlow, England : Pearson Education, 2015
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.049 GR IN.

257.
Key management models : the 60+ models every manager needs to know / Marcel van Assen, Gerben van den Berg, Paul Pietersma. by
Edition: 2nd ed.
Material type: Text Text
Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, c2009
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.001 AS KE.

258.
Selling today : partnering to create value / Gerald L Manning; Michael Ahearne ; Barry L Reece. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson Education, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.85 MA SE.

259.
Cutting-edge marketing analytics : real world cases and data sets for hands on learning / Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Upper Saddle River, New Jersey : Pearson Education, c2015
Availability: Not available: University of Wollongong in Dubai: Checked out (1).

260.
Global marketing management / Warren J. Keegan, with Elyse Arnow Brill. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, c2014
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.84 KE GL, ...

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