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The king of Madison Avenue : David Ogilvy and the making of modern advertising / Kenneth Roman.

By: Material type: TextTextPublication details: New York : Palgrave Macmillan, 2009.Description: xiv, 282 p. : ill ; 23 cmISBN:
  • 9780230100367
Subject(s):
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 659.092 RO KI (Browse shelf(Opens below)) Available T0040574

Includes bibliographical references (p. [249]-271) and index.

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