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1.
New products management Merle Crawford, Anthony Di Benedetto by
Edition: 12th ed.
Material type: Text Text
Publication details: New York, NY : McGraw-Hill Education, c2021
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.575 CR NE.

2.
Testing business ideas David J. Bland, Alex Osterwalder ; designed by Alan Smith, Trish Papadakos by
Material type: Text Text
Publication details: New Jersey : John Wiley & Sons, Inc., c2020
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4034 BL TE.

3.
New to big : how companies can create like entrepreneurs, invest like VCs, and install a permanent operating system for growth David Kidder and Christina Wallace by
Material type: Text Text
Publication details: New York : Currency, c2019
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658 KI NE.

4.
On the origin of products : the evolution of product innovation and design Arthur O. Eger, Huub Ehlhardt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Cambridge University Press, c2018
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.575 EG ON.

5.
The power of little ideas : a third way to innovate for market success David C. Robertson with Kent Lineback by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Massachusetts : Harvard Business Review Press, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4063 RO PO.

6.
Handbook of research on new product development Edited by Peter N. Golder, Debanjan Mitra by Series: Research handbooks in business and management series
Material type: Text Text
Publication details: Cheltenhan, UK : Edward Elgar Publishing, c2018
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HA ND.

7.
Mapping innovation : a playbook for navigating a disruptive age Greg Satell by
Material type: Text Text
Publication details: New York : McGraw-Hill Education, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.514 SA MA.

8.
Originals : how non-conformists move the world / Grant Adam ; foreword by Sheryl Sandberg by
Material type: Text Text
Publication details: New York : Penguin Publishing Group, c2016
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 153.35 GR OR.

9.
Sensory marketing : research on the sensuality of products / edited by Aradhna Krishna by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.80019 SE NS.

10.
Growth management : two hats are better than one / Andrew Lester by
Material type: Text Text
Publication details: New York : Palgrave Macmillan, c2009
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.4063 LE GR, ...

11.
Revolutionizing innovation : users, communities, and open innovation Edited by Dietmar Harhoff and Karim R. Lakhani by
Material type: Text Text
Publication details: England : MIT Press, 2016
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 338.064 RE VO.

12.
Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth W. Chan Kim, Renee Mauborgne by
Publication details: London : Macmillan, c2017
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658 KI BL.

13.
New products management Merle Crawford, Anthony Di Benedetto by
Edition: 11th ed.
Material type: Text Text
Publication details: New York, NY : McGraw-Hill Education, c2015
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.575 CR NE, ...

14.
Entrepreneurial marketing : an effectual approach Edwin J. Nijssen by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge , c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 NI EN.

15.
Social entrepreneurship for development : a business model Margaret Brindle and Ron Layton by
Material type: Text Text
Publication details: New York, NY : Routledge, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.408 BR SO.

16.
Building an entrepreneurial organisation Simon Mosey, Hannah Noke and Paul Kirkham by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, c2017
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.421 MO BU, ...

17.
Strategic management of technological innovation Melissa A. Schilling by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill Education, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4012 SC ST.

18.
Serial innovators : how individuals create and deliver breakthrough innovations in mature firms Abbie Griffin, Raymond L. Price, Bruce A. Vojak by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Stanford, California : Stanford Business Books, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4063 GR SE.

19.
Industry emergence : strategic management and synchronization for new industries Gregory Theyel by
Material type: Text Text
Publication details: New York, NY : Routledge, c2017
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 338.9 TH IN.

20.
The innovation tools handbook : Organizational and operational tools, methods, and techniques that every innovator must know : vol.1 edited by H. James Harrington, Frank Voehl by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton, FL : CRC Press, Taylor & Francis Group, c2016
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4063 IN NO.

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