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Marketing communications : theory and applications / John R. Rossiter and Steven Bellman.

By: Contributor(s): Material type: TextTextPublication details: Frenchs Forest, N.S.W. : Prentice Hall, 2005.Description: xviii, 500 p. : ill ; 25 cmISBN:
  • 1741032695
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Holdings
Item type Current library Call number Status Date due Barcode Course reserves
REGULAR University of Wollongong in Dubai Main Collection 658.8 RO MA (Browse shelf(Opens below)) Available T0025736

MARK940 Autumn2024

REGULAR University of Wollongong in Dubai Main Collection 658.8 RO MA (Browse shelf(Opens below)) Available T0025737

Includes index. Includes bibliographical references.

MARK333 MARK940

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