Services marketing : integrating customer focus across the firm / Alan Wilson; et al.
Material type: TextPublication details: London : McGraw-Hill Higher Education, c2012.Edition: 2nd European edDescription: xxv, 559 p. : ill. (chiefly col.) ; 27 cmISBN:- 9780077131715
- 658.8 23
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 WI SE (Browse shelf(Opens below)) | Available | T0048601 |
Previous ed.: 2008.
Includes bibliographical references and index.
There are no comments on this title.
Log in to your account to post a comment.