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Public relations campaign strategies : planning for implementation / Robert Kendall.

By: Material type: TextTextPublication details: New York : Addison-Wesley, c1996.Edition: 2nd edDescription: xi, 564 p. : ill., map ; 24 cmISBN:
  • 9780673996923
Subject(s): DDC classification:
  • 659.2 20
LOC classification:
  • HM263 .K395 1996
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 659.2 KE PU (Browse shelf(Opens below)) Available T0047949

Includes bibliographical references (p. 533-547) and index.

MMC930 MMC931 MMC932 MMC933

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