Role played by distribution and communication strategies in the marketing of innovations / Arijit Sikdar, Prakash Vel.

By: Contributor(s): Material type: TextTextSeries: Working paper series : Management, Marketing, Business ; WP63/2007Publication details: Dubai : UOWD Research Committee, 2007.Description: 10 p. : ill ; 30 cmSubject(s):
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.514 SI RO (Browse shelf(Opens below)) Available T0032520

Includes bibliographical references.

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