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1.
Marketing research with SPSS / Wim Janssens ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.830285555 JA MA.

2.
Integrated marketing communications : a primer / Philip J. Kitchen and Patrick de Pelsmacker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 KI IN.

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