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Marketing : real people, real choices Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

by Solomon, Michael R | Marshall, Greg W | Stuart, Elnora W.

Edition: 9th global ed.Material type: book Book Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2018Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 SO MA.

Supply chain management : strategy, planning, and operation Sunil Chopra

by Chopra, Sunil.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, c2017Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.7 CH SU.

Marketing management Philip Kotler ... [et al.]

by Kotler, Philip | Keller, Kevin Lane, 1956- | Brady, Mairead | Goodman, Malcolm | Hansen, Torben.

Edition: 3rd ed.Material type: book Book Publisher: Harlow : Pearson, c2016Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 KO MA.

Where to play : 3 steps for discovering your most valuable market opportunities Marc Gruber and Sharon Tal

by Gruber, Marc | Tal, Sharon.

Publisher: Harlow : Pearson, c2017Other title: Where to play : three steps for discovering your most valuable market opportunities.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 GR WH.

Introduction to marketing management : MARK804

by Kotler, Philip | Burton, Suzan | Deans, Kenneth R | Brown, Linden | Armstrong, Gary.

Edition: Custom ed.Material type: book Book Publisher: Melbourne VIC : Pearson Australia, c2016Other title: MARK804 | Introduction to marketing management.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 IN TR.

Marketing research : an applied orientation Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 7th ed.Material type: book Book Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 MA MA.

Principles of marketing Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 17th ed,, Global ed. Publisher: Harlow, UK : Pearson Eductaion Limited, c2018Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO PR.

Principles of marketing Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy

by Kotler, Philip | Armstrong, Gary | Harris, Lloyd C | Piercy, Nigel.

Edition: 7th European ed.Material type: book Book Publisher: Harlow, United Kingdom : Pearson, 2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO PR.

Advertising & IMC : principles & practice Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells

by Moriarty, Sandra | Mitchell, Nancy, 1950- | Wood, Charles | Wells, William D.

Edition: 11th ed. Global edition.Material type: book Book Publisher: Harlow : Pearson, c2019Other title: Advertising and IMC.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (5). Location(s): Tardis 659.1 MO AD.

Global marketing Mark C. Green, Warren J. Keegan

by Green, Mark C | Keegan, Warren J.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River : Pearson, c2020Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 658.84 GR GL.

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