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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 2nd ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 CL IN.
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Social media marketing / Tracy Tuten, Michael Solomon.
by Tuten, Tracy L, 1967- | Solomon, Michael R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 TU SO.
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Marketing Philip Kotler ... [et al.].
by Kotler, Philip | Burton, Suzan | Deans, Ken | Brown, Linden | Armstrong, Gary. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Frenchs Forest, N.S.W. : Pearson Australia, c2013Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 KO MA.
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Webs of influence : the psychology of online persuasion : the secret strategies that make us click / Nathalie Nahai.
by Nahai, Nathalie. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow, England ; New York : Pearson, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 NA WE.
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Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson Education, 2014Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 659.1 CL IN.
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Integrated advertising, promotion, and marketing communications Kenneth E Clow, Donald Baack
by Clow, Kenneth E | Baack, Donald. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2016Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 659.1 CL IN.
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Marketing communications : discovery, creation and conversations Chris Fill, Sarah Turnbull
by Fill, Chris | Turnbull, Sarah. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson Education, c2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 FI MA.
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Best practice cases in branding : lessons from the world's strongest brands Kevin Lane Keller
by Keller, Kevin Lane, 1956-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice-Hall, c2008Other title: Lessons from the world's strongest brands.Availability: Items available for loan: University of Wollongong in Dubai (2). Checked out (1). Location(s): Main Collection 658.872 KE BE.
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Integrated advertising, promotion, and marketing communications Kenneth E. Clow, Donald Baack
by Clow, Kenneth E | Baack, Donald. Edition: 8th global ed. Publisher: Harlow : Pearson, c2018Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Checked out (2). Location(s): 3 day loan 659.1 CL IN.
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Introduction to marketing management : MARK804
by Kotler, Philip | Burton, Suzan | Deans, Kenneth R | Brown, Linden | Armstrong, Gary. Edition: Custom ed.Material type: Book Publisher: Melbourne VIC : Pearson Australia, c2016Other title: MARK804 | Introduction to marketing management.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 IN TR.
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Advertising & IMC : principles & practice Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells
by Moriarty, Sandra | Mitchell, Nancy, 1950- | Wood, Charles | Wells, William D. Edition: 11th ed. Global edition.Material type: Book Publisher: Harlow : Pearson, c2019Other title: Advertising and IMC.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (5). Location(s): Tardis 659.1 MO AD.
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