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Global marketing management / Warren J. Keegan, with Elyse Arnow Brill.
by Keegan, Warren J | Brill, Elyse Arnow. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.84 KE GL.
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Global marketing / Warren J. Keegan, Mark C. Green.
by Keegan, Warren J | Green, Mark C. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2015Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.84 KE GL.
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Global marketing Svend Hollensen
by Hollensen, Svend. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.84 HO GL.
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Essentials of marketing / Dr. Frances Brassington, Dr. Stephen Pettitt
by Brassington, Frances | Pettitt, Stephen. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BR ES.
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Cutting-edge marketing analytics : real world cases and data sets for hands on learning / Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox
by Venkatesan, Rajkumar | Farris, Paul | Wilcox, Ronald T. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, New Jersey : Pearson Education, c2015Availability: No items available Checked out (1).
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Supply chain management : strategy, planning, and operation Sunil Chopra; Peter Meindl
by Chopra, Sunil | Meindl, Peter. Edition: 6th global ed.Material type: Book Publisher: Boston : Pearson, c2016Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (3). Checked out (1). Location(s): Closed Reserve 658.7 CH SU.
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Marketing management Philip Kotler and Kevin Lane Keller
by Kotler, Philip, 1931- | Keller, Kevin Lane, 1956-. Edition: 15th ed., global ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ. : Pearson Prentice Hall, c2016Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.8 KO MA.
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E-marketing Judy Strauss, Raymond Frost,contributions by Nilanjana Sinha
by Strauss, Judy | Frost, Raymond, 1960- | Sinha, Nilanjana [Contributed by]. Edition: 7th international ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.872 ST EM.
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Basic marketing research : integration of social media / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): PHD Shelf 658.83 MA BA.
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Integrated advertising, promotion, and marketing communications Kenneth E Clow, Donald Baack
by Clow, Kenneth E | Baack, Donald. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2016Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 659.1 CL IN.
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E-Commerce 2015 : business, technology, society Kenneth C Laudon, Carol Guercio Traver
by Laudon, Kenneth C | Traver, Carol Guercio. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson Education Limited, c2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 LA EC.
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Marketing management Philip Kotler, Kevin Lane Keller
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 15 ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2016Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 KO MA.
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International marketing : an Asia-Pacific perspective Richard Fletcher; Heather Crawford
by Fletcher, Richard, 1940- | Crawford, Heather. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Frenchs Fores, NSW : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84091823 FL IN.
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Marketing for hospitality and tourism Philip Kotler, John T. Bowen, James C. Makens
by Kotler, Philip | Bowen, John T | Makens, James C. Edition: 6th ed.Material type: Book Publisher: Harlow : Pearson, c2014Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 338.4791068 KO MA.
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Digital marketing : Strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick
by Chaffey, Dave | Ellis-Chadwick, Fiona. Edition: 6th ed.Material type: Book Publisher: Harlow : Pearson Education, c2016Other title: Digital marketing : strategy, implementation and practice.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.87202854678 CH DI.
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Marketing communications : discovery, creation and conversations Chris Fill, Sarah Turnbull
by Fill, Chris | Turnbull, Sarah. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson Education, c2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 FI MA.
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Marketing : an introduction Gary Armstrong, Philip Kotler
by Armstrong, Gary | Kotler, Philip. Edition: 12th global ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson Education Limited, c2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 AR MA.
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Principles of marketing Philip Kotler, Gary Armstrong
by Kotler, Philip | Armstrong, Gary. Edition: 16th global ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO PR.
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Global marketing Warren J. Keegan, Mark C. Green
by Keegan, Warren J | Green, Mark C. Edition: 9th Global ed.Material type: Book Publisher: Harlow, Essex : Pearson Education Limited, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 KE GL.
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Best practice cases in branding : lessons from the world's strongest brands Kevin Lane Keller
by Keller, Kevin Lane, 1956-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice-Hall, c2008Other title: Lessons from the world's strongest brands.Availability: Items available for loan: University of Wollongong in Dubai (2). Checked out (1). Location(s): Main Collection 658.872 KE BE.
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