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Global marketing Svend Hollensen
by Hollensen, Svend. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.84 HO GL.
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Supply chain management : strategy, planning, and operation Sunil Chopra; Peter Meindl
by Chopra, Sunil | Meindl, Peter. Edition: 6th global ed.Material type: Book Publisher: Boston : Pearson, c2016Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 658.7 CH SU.
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Marketing management Philip Kotler and Kevin Lane Keller
by Kotler, Philip, 1931- | Keller, Kevin Lane, 1956-. Edition: 15th ed., global ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ. : Pearson Prentice Hall, c2016Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.8 KO MA.
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Digital marketing : Strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick
by Chaffey, Dave | Ellis-Chadwick, Fiona. Edition: 6th ed.Material type: Book Publisher: Harlow : Pearson Education, c2016Other title: Digital marketing : strategy, implementation and practice.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.87202854678 CH DI.
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Essentials of marketing research : a hands-on orientation Naresh K. Malhotra
by Malhotra, Naresh K. Edition: Global edition Publisher: Boston : Pearson, c2015Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (2). Checked out (1). Location(s): Main Collection 658.83 MA ES.
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Marketing strategy & competitive positioning Graham Hooley ... [et al].
by Hooley, Graham | Piercy, Nigel F | Nicoulaud, Brigitte | Rudd, John M. Edition: 6th ed. Publisher: Harlow : Pearson ; c2017Other title: Marketing strategy and competitive positioning.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (3). Checked out (1). Location(s): Tardis 658.802 HO MA.
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Marketing research Alvin C Burns, Ann Veeck, Ronald F. Bush
by Burns, Alvin C | Veeck, Ann | Bush, Ronald F. Edition: 8th ed.Material type: Book Publisher: Harlow, England : Pearson Education Limited, c2017Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.83 BU MA.
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Integrated advertising, promotion, and marketing communications Kenneth E. Clow, Donald Baack
by Clow, Kenneth E | Baack, Donald. Edition: 8th global ed. Publisher: Harlow : Pearson, c2018Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Checked out (2). Location(s): 3 day loan 659.1 CL IN.
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