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Strategic marketing management / David A. Aaker.
Material type:
TextPublication details: Hoboken, NJ : John Wiley, c2005.Edition: 7th edDescription: xii, 356 p. : ill ; 23 cmISBN: - 0471484261 (pbk.)
- 658.8 22
- HF5415.13 .A23 2005
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AA ST (Browse shelf(Opens below)) | Available | T0020420 |
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| 658.788 RU HA The handbook of logistics & distribution management / | 658.788 WA GL Global logistics and distribution planning : | 658.78822 ZY LE Lean distribution : | 658.8 AA ST Strategic marketing management / | 658.8 AA ST Strategic market management / | 658.8 AA ST Strategic market management / | 658.8 AA ST Strategic market management : |
Includes index.
MARK344 MARK935 MGMT218
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