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Strategic marketing

By: Cravens, David W
Title By: Piercy, Nigel F
Material type: BookPublisher: New York : McGraw-Hill, c2013.Edition: 10th ed.Description: xviii, 653 p. : ill. ; 26 cm.ISBN: 9780071326230 ; 0071326235 (pbk.)Program: MARK935, MARK344Subject(s): Marketing -- Management | Strategic planning | Marketing -- Management -- Case studiesDDC classification: 658.802 CR ST Online resources: eBook
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Item type Home library Call number url Status Notes Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.802 CR ST (Browse shelf) Available It was CRS, But changed to 3 days loan T0063054
REGULAR University of Wollongong in Dubai
Main Collection
658.802 CR ST (Browse shelf) link Available T0047290
3 DAY LOAN University of Wollongong in Dubai
Main Collection
658.802 CR ST (Browse shelf) Checked out 07/06/2021 T0047291
3 DAY LOAN University of Wollongong in Dubai
Main Collection
658.802 CR ST (Browse shelf) Available T0046365
Total holds: 0

Previous ed.: 2009.Uk. Formerly CIP.

Includes bibliographical references and index.

MARK935, MARK344

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