Strategic brand management : a European perspective / Kevin Lane Keller, Tony Apéria, Mats Georgson.
Material type:
- 9780273737872 (pbk.) :
- 0273737872 (pbk.) :
- 658.827 23
- HD69.B7 K449 2012
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.827 KE ST (Browse shelf(Opens below)) | Available | T0049289 |
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658.827 KE ST Strategic brand management : | 658.827 KE ST Strategic brand management : | 658.827 KE ST Strategic brand management : | 658.827 KE ST Strategic brand management : | 658.827 KN BR The Brandpromise : | 658.827 KR AR The art of branding / | 658.827 KR BR Branding from A to Z / |
Formerly CIP. Uk
Includes bibliographical references and index.
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