Research methods for business students
By: Saunders, Mark
Title By: Lewis, Philip | Thornhill, Adrian
Material type: BookPublisher: New York : Pearson Education, 2015.Edition: 7th ed.Description: xxv, 741 p. : ill. ; 28 cm.ISBN: 9781292016627; 1292016620Subject(s): Business -- Research | Business -- Research -- Data processingDDC classification: 650.072 SA RE Online resources: Location MapItem type | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 650.072 SA RE (Browse shelf) | Available | Mar2020 | T0064654 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 650.072 SA RE (Browse shelf) | Available | T0064655 | |||
REGULAR | University of Wollongong in Dubai Main Collection | 650.072 SA RE (Browse shelf) | Available | T0031401 |
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650.072 PO DE Designing and managing a research project : | 650.072 SA DO Doing research in business and management : | 650.072 SA RE Research methods for business students | 650.072 SA RE Research methods for business students | 650.072 SA RE Research methods for business students | 650.072 SA RE Research methods for business students | 650.072 SA RE Research methods for business students |
Revised edition of Research methods for business students, 2012.
Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.