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Strategic market management /

By: Aaker, David A
Material type: BookPublisher: New York :. Wiley, 2001.Edition: 6th ed.Description: xiv, 338 p. : ill ; 23 cm.ISBN: 0471359955Program: MARK314 MARK935Subject(s): Marketing -- Management
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.8 AA ST (Browse shelf) Available T0020833
Total holds: 0

includes index.

MARK314 MARK935

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