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	41.	Data-driven marketing : the 15 metrics everyone in marketing should know Mark Jeffery by Jeffery, Mark, 1965- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : Wiley, c2010 Online resources: Ebook Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.83 JE DA, ...
	42.	Advances in advertising research : the changing roles of advertising : vol IV edited by Sara Rosengren, Micael Dahlén, Shintaro Okazaki by Rosengren Sara [Edited by] Dahlén Micael [Edited by] Okazaki Shintaro [Edited by] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Wiesbaden : Springer Gabler, c2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 AD VA.
	43.	Creating and marketing new products and services Rosanna Garcia by Garcia, Rosanna Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boca Raton, FL : CRC Press, 2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.575 GA CR.
	44.	Essentials of marketing / Dr. Frances Brassington, Dr. Stephen Pettitt by Brassington, Frances Pettitt, Stephen Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : Pearson, c2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 BR ES.
	45.	Cutting-edge marketing analytics : real world cases and data sets for hands on learning / Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox by Venkatesan, Rajkumar Farris, Paul Wilcox, Ronald T Material type: Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, New Jersey : Pearson Education, c2015 Availability: Not available: University of Wollongong in Dubai: Checked out (1).
	46.	Marketing research with SPSS / Wim Janssens ... [et al.]. by Wijnen, Katrien Pelsmacker, Patrick De Kenhove, Patrick Van Janssens, Wim Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2008 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.830285555 JA MA.
	47.	Qualitative consumer & marketing research / Robert V. Kozinets, Eileen Fischer, Russell W. Belk. by Kozinets, Robert V, 1964- Fischer, Eileen, 1959- Belk, Russell W Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : SAGE Publications Ltd , 2013 Other title: Qualitative consumer and marketing research. Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 KO QU.
	48.	Hidden in plain sight : how to create extraordinary products for tomorrow's customers / Jan Chipchase and Simon Steinhardt. by Chipchase, Jan Steinhardt, Simon Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, NY : HarperBusiness, 2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.575 CH HI.
	49.	The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas. by Hedin, Hans Hirvensalo, Irmeli Vaarnas, Markko Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publisher: West Sussex : John Wiley, c2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 HE HA.
	50.	Cambridge Marketing Handbook: Research / Steve Bax. by Bax, Steve Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : KoganPage, 2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 BA CA.
	51.	Segmentation, revenue management and pricing analytics / Tudor Bodea & Mark Ferguson. by Bodea, Tudor Ferguson, Mark, 1969- Material type: Text Publication details: New York, NY : Routledge, c2014 Online resources: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.1554 BO SE.
	52.	The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas. by Hedin, Hans Hirvensalo, Irmeli Vaarnas, Markko Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 HE HA.
	53.	Basic marketing research / Naresh K. Malhotra. by Malhotra, Naresh K Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : Pearson Education Limited, c2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 MA BA.
	54.	Marketing scales handbook : the top 20 multi-item measures used in consumer research Gordon C Bruner II by Bruner II, Gordon C Hensel, Paul J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth, Texas : GCBII Productions, c2013 Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.83028 BR MA, ...
	55.	Creating breakthrough products : innovation from product planning to program approval / Jonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum. by Cagan, Jonathan, 1961- Vogel, Craig M Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Prentice Hall PTR, c2002 Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.575 CA CR, ...
	56.	Consumer-brand relationships : insights for theory and practice / edited by Marc Fetscherin ... [et al.]. by Fetscherin, Marc Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Routledge, 2012 Availability: Not available: University of Wollongong in Dubai: Ordered (1).
	57.	Marketing research : tools & techniques / Nigel Bradley. by Bradley, Nigel, 1958- Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, [2013?]Copyright date: ©2013 Other title: Marketing research tools and techniques Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 BR MA.
	58.	Measurement for the social sciences : the C-OAR-SE method and why it must replace psychometrics / John R. Rossiter. by Rossiter, John R Material type: Text Publication details: New York : Springer, c2011 Online resources: Location Map Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 300.72 RO ME, ...
	59.	Marketing research / Alvin C. Burns, Ronald F. Bush, Nilanjana Sinha by Burns, Alvin C Bush, Ronald F Sinha, Nilanjana Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson, c2014 Availability: Items available for loan: University of Wollongong in Dubai (4)Call number: 658.83 BU MA, ...
	60.	Marketing research / Alvin C. Burns, Ronald F. Bush. by Burns, Alvin C Bush, Ronald F Edition: 6th ed. Material type: Text; Format: regular print Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 BU MA.

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Your search returned 115 results.