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81.
Global marketing / Kate Gillespie, H. David Hennessey. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.84 GI GL.

82.
Strategic marketing : decision making and planning / Peter Reed. by
Edition: 3rd ed.
Material type: Text Text; Format: print optical disc; Literary form: Not fiction
Publication details: South Melbourne, Vic. : Cengage Learning, 2010
Other title:
  • Strategic marketing : decision making and planning
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 RE ST.

83.
The marketing plan handbook / Marian Burk Wood. by
Edition: 5th ed.
Material type: Text Text; Format: regular print
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2014
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 WO MA.

84.
Marketing / Paul Baines; Chris Fill; Kelly Page. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Oxford University Press, 2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 BA MA.

85.
Marketing management / Philip Kotler, Kevin Keller. by
Edition: Twelfth ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2006
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KO MA.

86.
Marketing management : a strategic decision-making approach / John W. Mullins. by
Edition: 6th ed., international ed. John W. Mullins, Orville c. Walker Jr, Harper W. Boyd, Jr
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; London : McGraw-Hill Irwin, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 MU MA.

87.
A framework for marketing management / Philip Kotler; Kevin Lane Keller. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall : Pearson Education International, 2009
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KO FR.

88.
A preface to marketing management / J Paul Peter; James H Donnelly. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill, ©2006
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 PE PR.

89.
Strategic marketing / David W. Cravens, Nigel F. Piercy. by
Edition: International ed., 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; [London : McGraw-Hill], 2009
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 CR ST.

90.
Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia, PA : Kogan Page, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RY UN.

91.
Strategic marketing David W. Cravens, Nigel F. Piercy. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2013
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.802 CR ST, ... Not available: University of Wollongong in Dubai: Checked out (1).

92.
The Oxford handbook of strategic sales and sales management / edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy. by Series: Oxford handbooks in business and management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2011
Other title:
  • Strategic sales and sales management
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 OX FO.

93.
Branding your business / James Hammond. by
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2011
Other title:
  • Promote your business, attract customers, build your brand through the power of emotion
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 HA BR.

94.
Marketing management strategies / O.C. Ferrell; Michael D Hartline. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; United States : South-Western, Cengage Learning, 2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 FE MA.

95.
Marketing management : a value-creation process / Alain Jolibert ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 JO MA.

96.
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Series:
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill, 2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 PE BA.

97.
The marketing mavens / Noel Capon. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Crown Business, c2007
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 CA MA, ...

98.
Client science : the five Cs marketing plan for professionals / Rachel Killeen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney : Wellington, N.Z. : Institute of Chartered Accountants in Australia ; New Zealand Institute of Chartered Accountants (NZICA), c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KI CL.

99.
Global marketing management / Masaaki Kotabe, Kristiaan Helsen. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2011
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.84 KO GL, ...

100.
Marketing strategy : the thinking involved / Mark E. Hill. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks : SAGE Publications, c2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 HI MA.

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