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	1.	New luxury management : creating and managing sustainable value across the organization edited by Emmanuelle Rigaud-Lacresse, Fabrizio Maria Pini by Rigaud-Lacresse, Emmanuelle [Edited by] Pini, Fabrizio Maria [Edited by] Series: Palgrave advances in luxury Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cham : Springer, c2018 Online resources: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 NE WL.
	2.	Designing B2B brands : lessons from Deloitte and 195,000 brand managers Carlos Martinez Onaindía & Brian Resnick by Martinez Onaindia, Carlos Resnick, Brian, 1974- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, 2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 MA DE.
	3.	Global brand management : a guide to developing, building & managing an international brand Laurence Minsky, Ilan Geva by Minsky, Laurence Geva, Ilan Material type: Text Publication details: London : KoganPage, 2019 Online resources: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.049 MI GL.
	4.	Sustainable luxury brands : evidence from research and implications for managers Cesare Amatulli, Matteo De Angelis, Michele Costabile, Gianluigi Guido by Amatulli, Cesare Costabile, Michele De Angelis, Matteo Guido, Gianluigi Series: Palgrave Advances in Luxury Material type: Text Publication details: London, England : Palgrave Macmillan, c2017 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 AM SU.
	5.	Luxury brands in emerging markets Edited by Glyn Atwal, Douglas Bryson by Atwal, Glyn [Edited by] Bryson, Douglas [Edited by] Material type: Text Publication details: New York, New York : Palgrave Macmillan, 2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 LU XU.
	6.	How brands grow : part 2 : emerging markets, services, durables, new and luxury brands Jenni Romaniuk, Byron Sharp by Romaniuk, Jenni Sharp, Byron Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : Oxford University Press, 2016 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 RO HO.
	7.	Best practice cases in branding : lessons from the world's strongest brands Kevin Lane Keller by Keller, Kevin Lane, 1956- Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Pearson/Prentice-Hall, c2008 Other title: Lessons from the world's strongest brands Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.872 KE BE, ... Not available: University of Wollongong in Dubai: Checked out (1).
	8.	Asian brand strategy : building and sustaining strong global brands in Asia Martin Roll by Roll, Martin, 1967- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Houndmills, Basingstoke Hampshire ; New York, NY : Palgrave Macmillan, 2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827095 RO AS.
	9.	Brands and brand management : contemporary research perspectives edited by Barbara Loken, Rohini Ahluwalia by Loken, Barbara [Edited by] Ahluwalia, Rohini [Edited by] Houston, Michael J Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Psychology Press, c2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 BR AN.
	10.	Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre by Heding, Tilde Knudtzen, Charlotte F Bjerre, Mogens, 1959- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2016 Availability: Not available: University of Wollongong in Dubai: Ordered (1).
	11.	Brand aid : a quick reference guide to solving your branding problems and strengthening your market position / Brad Vanauken by Vanauken, Brad Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : AMACOM, c2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 VA BR.
	12.	Market mediations : semiotic investigations on consumers, objects and brands / Benoît Heilbrunn by Heilbrunn, Benoît Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hampshire ; New York : New York, NY : Palgrave Macmillan, c2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HE MA.
	13.	Creative advertising : an introduction Miriam Sorrentino by Sorrentino, Miriam [author.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publisher: London : Laurence King Publishing, 2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 SO CR.
	14.	The brand strategist's guide to desire : how to give consumers what they actually want / Anna Simpson. by Simpson, Anna (Journalist) [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Basingstoke : Palgrave Macmillan, 2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8343 SI BR.
	15.	Essential elements for brand identity : 100 principles for designing logos and building brands / Kevin Budelmann; Yang Kim; Curt Wozniak. by Budelmann, Kevin Kim, Yang Wozniak, Curt Material type: Text; Format: print ; Literary form: Not fiction Publication details: Gloucester, Mass. : RotoVision, c2010 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 741.6 BU ES.
	16.	Strategic brand management : a European perspective / Kevin Lane Keller, Tony Apéria, Mats Georgson. by Keller, Kevin Lane, 1956- Apéria, Tony Georgson, Mats Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : Financial Times Prentice Hall, 2012 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 KE ST.
	17.	Branding your business / James Hammond. by Hammond, James, 1952- Edition: Rev. ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2011 Other title: Promote your business, attract customers, build your brand through the power of emotion Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 HA BR.
	18.	Brand turnaround : how brands gone bad returned to glory--and the seven game changers that made the difference / Karen Post. by Post, Karen Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 PO BR.
	19.	Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Free Press, c2004 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 AA BR.
	20.	Brand leadership / David A. Aaker, Erich Joachimsthaler. by Aaker, David A Joachimsthaler, Erich, 1956- Material type: Text; Format: regular print Publication details: London : Pocket Books, c2000 Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.827 AA BR, ...

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Your search returned 53 results.