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Strategic marketing / David W. Cravens, Nigel F. Piercy.
by Cravens, David W | Piercy, Nigel. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.802 CR ST.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 ZE SE.
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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.
by Dwyer, F. Robert | Tanner, John F. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 DW BU.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 7th ed.Material type: Book; Format:
regular print
Publisher: Boston, Mass. : McGraw-Hill, 2006Availability: No items available
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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner Jr.
by Dwyer, F. Robert | Tanner, John F. Edition: 4th ed.Material type: Book Publisher: Boston, Mass. : McGraw-Hill, c2009Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 DW BU.
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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.
by Cateora, Philip R | Gilly, Mary C | Graham, John L. Edition: 14th ed.Material type: Book; Format:
regular print
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.848 CA IN.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2013Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Closed Reserve 658.8 ZE SE.
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Strategic marketing David W. Cravens, Nigel F. Piercy.
by Cravens, David W | Piercy, Nigel F. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2013Online access: eBook Availability: Items available for loan: University of Wollongong in Dubai (3). Checked out (1). Location(s): Main Collection 658.802 CR ST.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- | Belch, Michael A | Dietzel, Jörg, 1961- [Contributions by.]. Edition: 9th ed. with contributions by Jörg DietzelMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 BE AD.
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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.
by Cateora, Philip R | Gilly, Mary C | Graham, John L. Edition: 16th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2013Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.84 CA IN.
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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, Maya F. Farah.
by Cateora, Philip R | Gilly, Mary C | Graham, John L | Farah, Maya F. Edition: 1st middle east ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2014Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.84 CA IN.
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Advertising and promotion : an integrated marketing communications perspective George E. Belch & Michael A. Belch
by Belch, George E, 1951- | Belch, Michael A. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Singapore : McGraw-Hill Education, c2015Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 659.1 BE AD.
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Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 7th ed. Publisher: United States : McGraw-Hill Education, 2017Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.8 ZE SE.
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