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Marketing management and strategy / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Pearson Education, 2001Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 DO MA.

electronic.marketing@internet : marketing on the internet / Stewart Adam.

by Adam, Stewart | Westberg, Kate.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Sydney : Pearson Education, 1998Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.84 AD EL.

Student learning guide and workbook to accompany Marketing, 5th ed / Peter Butler and Don Bradmore.

by Butler, Peter | Kotler, Philip, 1931- | Bradmore, Don | Stewart, Adam | Brown, Linden | Armstrong, Gary.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Frenchs Forest, N.S.W. : Prentice Hall/Pearson Education Australia, 2001Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 BU ST.

Marketing / Philip Kotler ... [et al].

by Kotler, Philip, 1931- | Brown, Linden | Adam, Stewart | Armstrong, Gary.

Edition: 6th ed.Material type: book Book; Format: regular print Publisher: Frenchs Forest, N.S.W. : Pearson/Prentice Hall, 2004Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO MA.

Case book to accompany E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.

by Laudon, Kenneth C, 1944- | Traver, Carol Guercio.

Edition: 2nd ed.Material type: book Book; Format: regular print Publisher: Boston : Pearson/Addison Wesley, 2004Other title: E-commerce : business, technology, society.Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.872 LA CA.

The marketing plan handbook / Marian Burk Wood.

by Wood, Marian Burk.

Edition: 2nd ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2005Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.802 WO MA.

Marketing / Philip Kotler ... [et al].

by Kotler, Philip, 1931- | Brown, Linden | Adam, Stewart | Armstrong, Gary.

Edition: 7th ed.Material type: book Book; Format: regular print Publisher: Frenchs Forest, NSW : Pearson Education Australial, 2007Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 KO MA.

Consumer behaviour / Leon Schiffman ... [et al.].

by Schiffman, Leon | Bednall, David | O'cass, Aron | Paladino, Angela | Ward, Steven | Kanuk, Leslie.

Edition: 4th ed.Material type: book Book; Format: regular print Publisher: Frenchs Forest, NSW : Pearson Education Australia, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8342 SC CO.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

by Kotler, Philip | Makens, James C | Bowen, John (John T.), 1948-.

Edition: 4th ed.Material type: book Book Publisher: Upper Saddle River, N.J. : Pearson Prentice-Hall, c2006Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 647.940688 KO MA.

Competitive marketing strategy / Dann & Dann.

by Dann, Stephen, 1973 - | Dann, Susan J.

Material type: book Book; Format: regular print Publisher: Australia : Pearson/Prentice Hall, 2007Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 DA CO.

E-Commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.

by Laudon, Kenneth C, 1944- | Traver, Carol Guercio.

Edition: 4th ed.Material type: book Book; Format: regular print Publisher: London :. Pearson Education, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 LA EC.

Rethinking marketing : the entrepreneurial imperative / Minet Schindehutte, Michael H. Morris, Leyland F. Pitt.

by Schindehutte, Minet | Morris, Michael H | Pitt, Leyland F.

Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 SC RE.

Market-based management : strategies for growing customer value and profitability / Roger J. Best.

by Best, Roger J.

Edition: 5th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 BE MA.

Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler.

by Andreasen, Alan R, 1934- | Kotler, Philip, 1931-.

Edition: 7th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.802 AN ST.

Marketing channels / Anne T. Coughlan ... [et al.].

by Coughlan, Anne T | Anderson, Erin | Stern, Louis W | El-Ansary, Adel I.

Edition: 7th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2006Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.87 CO MA.

Consumer behavior / Leon Schiffman, Leslie Lazar Kanuk in collaboration with Joseph Wisenblit.

by Schiffman, Leon G | Kanuk, Leslie Lazar | Wisenblit, Joseph.

Edition: 10th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson Education, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8342 SC CO.

Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 6th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.83 MA MA.

Global marketing / Warren J. Keegan, Mark C. Green.

by Keegan, Warren J | Green, Mark C.

Edition: 6th ed, Global ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 KE GL.

Marketing : an introduction / Gary Armstrong, Philip Kotler.

by Armstrong, Gary | Kotler, Philip, 1931- | Armstrong, Gary.

Edition: 10th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 AR MA.

Sports marketing : a strategic perspective / Matthew D. Shank.

by Shank, Matthew D.

Edition: 4th ed.Material type: book Book; Format: regular print Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 796.0698 SH SP.

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