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1.
The marketing edge for filmmakers : developing a marketing mindset from concept to release Russell Schwartz, Katherine MacDonald by Series: American film market presents
Material type: Text Text
Publication details: London : Routledge, 2019
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 384.80688 SC MA.

2.
Survey of use of Instagram in higher education marketing Primary Research Group Staff Inc.
Material type: Text Text
Publication details: New York, NY : Primary Research Group, Inc., c2017
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 381.45378 SU RV.

3.
Transcultural marketing : building customer relationships in multicultural America / Marye Tharp by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : M.E. Sharpe, c2014
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.812080973 TH TR.

4.
Marketing mistakes and successes Robert F. Hartley,Cindy Claycomb by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2014; ©2014
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.800973 HA MA.

5.
No cover image available
Advertising & the end of the world [videorecording] / Sut Jhally; Sanjay Talreja; Thom Monahan; Media Education Foundation. by
Material type: Film Film; Type of visual material: videorecording
Publication details: Northhampton, MA : Media Education Foundation, c1997
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1019 JH AD.

6.
Consuming kids [videorecording] : the commercialization of childhood / Adriana Barbaro; Jeremy Earp; Jason T Young; Alex Peterson; Media Education Foundation. by
Material type: Film Film; Type of visual material: videorecording
Publication details: Northampton, Mass. : Media Education Foundation, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1071 BA CO.

7.
No cover image available
Captive audience [videorecording] / Loretta Alper; Sut Jhally; Alvin F Poussaint; Media Education Foundation. by
Material type: Film Film; Type of visual material: videorecording
Publication details: Northampton, MA : Media Education Foundation, c2003
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 371.2 AL CA.

8.
High concept : movies and marketing in Hollywood / Justin Wyatt. by Series:
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Austin : University of Texas Press, 1994
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 791.430688 WY HI.

9.
Marketing to the new majority : strategies for a diverse world / David Burgos and Ola Mobolade. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Palgrave Macmillan, c2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 BU MA.

10.
Brand Hollywood : selling entertainment in a global media age / Paul Grainge. by
Material type: Text Text
Publication details: London ; New York : Routledge, 2008
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 384.830973 GR BR.

11.
Selling professional services to the Fortune 500 Gary S. Luefschuetz. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2010
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 001 LU SE.

12.
What shes not telling you : why women hide the whole truth and what marketers can do about it / Mary Lou Quinlan with Jen Drexler and Tracy Chapman. by
Material type: Text Text; Format: regular print
Publication details: New York, NY : Just Ask a Woman Media, c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.834082 QU WH.

13.
Sports marketing : a strategic perspective / Matthew D. Shank. by
Edition: 4th ed.
Material type: Text Text; Format: regular print
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 796.0698 SH SP, ...

14.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 LE AN.

15.
Marketing mistakes and successes / Robert F. Hartley. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, c2009
Other title:
  • Marketing mistakes & successes
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.800973 HA MA.

16.
Entertainment marketing & communication : selling branded performance, people, and places / Shay Sayre. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008
Other title:
  • Entertainment marketing and communication
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 790.2 SA EN, ...

17.
The age curve : how to profit from the coming demographic storm / Kenneth W. Gronbach. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : American Management Association, c2008
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8343 GR AG.

18.
Creativity for graphic designers : a real-world guide to idea generation - from defining your message to selecting the best idea for your printed piece / Mark Oldach. by
Edition: 1st ed.
Material type: Text Text; Format: regular print
Publication details: Cincinnati, OH : North Lights Books, 1995
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 741.6 OL CR.

19.
Business marketing. Frank G.Bingham by
Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 BI BU, ...

20.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irvin, 2004, c2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 LE AN.

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