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1.
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Series:
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill, 2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 PE BA.

2.
Churchill/Ford/Walkers sales force management / Mark W. Johnston, Greg W. Marshall. by Series: Mcgraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: regular print
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.81 JO CH, ...

3.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr. by Series: Mcgraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2008
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 MU MA, ...

4.
Churchill/Ford/Walkers sales force management / Mark W. Johnston, Greg W. Marshall. by Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed.
Material type: Text Text; Format: regular print
Publication details: Boston :. Irwin/McGraw-Hill, 2006
Other title:
  • Sales force management
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.81 JO CH, ...

5.
International marketing / Philip R. Cateora, John L. Graham. by Series: McGraw-Hill/Irwin series in marketing
Edition: 13th int. ed.
Material type: Text Text; Format: regular print
Publication details: Boston : McGraw-Hill/Irwin, 2007
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.848 CA IN, ...

6.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irvin, 2004, c2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 LE AN.

7.
Retailing management / Michael Levy, Barton A. Weitz. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87 LE RE.

8.
Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. by Series: McGraw-Hill/Irwin series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: regular print
Publication details: Boston, Mass. : McGraw-Hill, 2006
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 DW BU, ...

9.
Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. by Series: McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: regular print
Publication details: Boston : McGraw-Hill, 2002
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 DW BU.

10.
Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by Series: McGraw-Hill/Irwin series in marketing
Edition: 2nd ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.83 HA MA, ...

11.
Consumers / Eric Arnould, Linda Price, George Zinkhan. by Series: McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8342 AR CO.

12.
Management of a sales force. Rosanna L. Spiro by Series: McGraw-Hill/Irwin series in marketing
Edition: 11th ed. / Rosann L. Spiro, William J. Stanton, Gregory A. Rich.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.81 SP MA, ...

13.
Internet marketing : readings and online resources / Paul Richardson. by Series: The McGraw-Hill/Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2001
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.84 RI IN, ...

14.
International marketing / Philip R. Cateora, John L. Graham. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Irwin McGraw-Hill, c2002
Availability: No items available.

15.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2004
Availability: No items available.

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