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321.
Strategic marketing communications : new ways to build and integrate communications / Paul Smith, Chris Berry and Alan Pulford. by
Edition: rev. ed.
Material type: Text Text; Format: regular print
Publication details: London : Kogan Page, 1999
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 SM ST.

322.
Human resource development : learning & training for individuals & organizations / edited by John P. Wilson. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page Limited, 2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.3124 HU MA.

323.
Marketing : essential principles, new realities / Jonathan Groucutt, Peter Leadley, Patrick Forsyth. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 GR MA.

324.
Key marketing skills : strategies, tools, and techniques for marketing success / Peter Cheverton ; [foreword by Malcolm McDonald]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 CH KE.

325.
A handbook of management and leadership : a guide to managing for results / Michael Armstrong, Tina Stephens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London and Sterling, VA : Kogan Page, 2005
Other title:
  • Management and leadership
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4 AR HA.

326.
Strategic business planning : a dynamic system for improving performance & competitive advantage / Clive Reading. by
Edition: 2nd ed., pbk.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4012 RE ST.

327.
Powerful reports and proposals / Patrick Forsyth. by Series: Creating success
Material type: Text Text; Format: regular print
Publication details: London : Kogan Page, 2003
Other title:
  • Sunday Times powerful reports and proposals
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.453 FO PO.

328.
Law for the small business : an essential guide to all the legal and financial requirements / Patricia Clayton. by
Edition: 11th ed.
Material type: Text Text
Publication details: London : Kogan Page, 2004
Other title:
  • Sunday Times. (London, England)
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 346.410652 CL LA.

329.
Teaching for learning at university : theory and practice / Denise Chalmers and Richard Fuller. by Series: Teaching and learning in higher education
Material type: Text Text
Publication details: London : Kogan Page, 1996
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 378.125 CH TE.

330.
Lecturing : a practical guide / Sally Brown & Phil Race. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sterling, VA : Kogan Page ; Stylus Pub., 2002
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 378.1796 BR LE.

331.
2000 tips for lecturers / edited by Phil Race. by
Material type: Text Text; Format: regular print
Publication details: London : Kogan Page, 1999
Other title:
  • Two thousand tips for lecturers
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 378.1796 TW OT.

332.
Risky business : corruption, fraud, terrorism and other threats to global business / Stuart Poole-Robb and Alan Bailey. by
Edition: Rev. ed.
Material type: Text Text
Publication details: London ; Sterling, VA. : Kogan Page, 2003
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.049 PO RI.

333.
Raising finance : a practical guide to starting, expanding & selling your business / Paul Barrow. by Series: The Sunday times business enterprise guide
Material type: Text Text
Publication details: London ; Sterling, VA : Kogan Page, 2004
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.1 BA RA.

334.
Customer care excellence : how to create an effective customer focus / Sarah Cook. by Series: Professional paperbacks
Edition: 4th ed.
Material type: Text Text; Format: regular print
Publication details: London : Kogan Page, 2002
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.812 CO CU.

335.
Market intelligence : how and why organizations use market research / Martin Callingham. by Series: Market research in practice series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, Va. : Kogan Page, c2004
Other title:
  • How and why organizations use market research
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.83 CA MA.

336.
Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan. by Series: Market research in practice series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HA MA.

337.
Intelligent agents for telecommunication environments / edited by Dominique Gaiti and Olli Martikainen. by
Material type: Text Text
Publication details: London : Kogan Page Science, 2003
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 621.382 IN TE.

338.
BRANDchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2003
Other title:
  • BRAND child
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.834083 LI BR.

339.
Competitive intelligence : create an intelligent organization and compete to win / Michelle & Curtis Cook. by
Material type: Text Text; Format: regular print
Publication details: London : Kogan Page, 2000
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.47132 CO CO.

340.
Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2003
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.827 HA BR, ...

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