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The marketing power of emotion / John O'Shaughnessy, Nicholas Jackson O'Shaughnessy.
by O'Shaughnessy, John | O'Shaughnessy, Nicholas J, 1954-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, c2003Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8342 OS MA.
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Strategic advertising management / Larry Percy, Richard Elliott.
by Percy, Larry | Elliott, Richard. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York, N.Y. : Oxford University Press, c2005Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.
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The art and science of marketing : marketing for marketing managers / Grahame R. Dowling.
by Dowling, Grahame R. (Grahame Robert). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2004Other title: Art & science of marketing.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 DO AR.
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Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.
by West, Douglas C | Ford, John B., (John Battice), 1949- | Ibrahim, Essam. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2006Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8101 WE ST.
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Strategic advertising management / Larry Percy, Richard Elliott.
by Percy, Larry | Elliott, Richard H. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.
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Marketing management for nonprofit organizations / Adrian Sargeant.
by Sargeant, Adrian. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 SA MA.
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Introduction to marketing : theory and practice / Adrian Palmer.
by Palmer, Adrian. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PA IN.
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Relationship marketing / by Mark Godson.
by Godson, Mark. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.812 GO RE.
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Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.
by West, Douglas C | Ford, John B., (John Battice), 1949- | Ibrahim, Essam. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8101 WE ST.
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The expressive organization : linking identity, reputation, and the corporate brand / edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen.
by Schultz, Majken | Hatch, Mary Jo | Holten Larsen, Mogens. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2000Availability: No items available Checked out (1).
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Food politics : what everyone needs to know / Robert Paarlberg.
by Paarlberg, Robert L. Material type: Book Publisher: Oxford ; New York : Oxford University Press, 2010Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 338.19 PA FO.
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Strategic advertising management / Larry Percy, John R. Rossiter, Richard Elliott.
by Percy, Larry | Rossiter, John R | Elliott, Richard H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2001Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.
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Marketing management for nonprofit organizations / Adrian Sargeant.
by Sargeant, Adrian. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, c2005Other title: Marketing management for non-profit organizations.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 SA MA.
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Marketing research : concepts, practices, and cases / Sunanda Easwaran, Sharmila J. Singh.
by Easwaran, Sunanda | Singh, Sharmila J. Material type: Book; Format:
regular print
Publisher: Oxford : Oxford University Press, 2006Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.83 EA MA.
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Cultural strategy : using innovative ideologies to build breakthrough brands / Douglas Holt and Douglas Cameron.
by Holt, Douglas B | Cameron, Douglas. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.827 HO CU.
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Business-to-business marketing : relationships, networks & strategies / by Nick Ellis.
by Ellis, Nick, 1960-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, c2011Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 EL BU.
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Marketing / Paul Baines; Chris Fill; Kelly Page.
by Baines, Paul | Fill, Chris | Page, Kelly. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BA MA.
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Connecting with consumers : marketing for new marketplace realities / Allan J. Kimmel
by Kimmel, Allan J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KI CO.
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Reconnecting marketing to markets / edited by Luis Araujo, John Finch and Hans Kjellberg.
by Aráujo, Luis [Editor.] | Finch, John [Editor.] | Kjellberg, Hans [Editor.]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8001 RE CO.
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Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro.
by Chitty, William | Hughes, Andrew | D'Alessandro, Steven. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South Melbourne, Vic. : Oxford University Press, 2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 CH SE.
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