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Marketing channels / Anne T. Coughlan ... [et al.].
by Coughlan, Anne T | Anderson, Erin | Stern, Louis W | El-Ansary, Adel I. Edition: 7th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2006Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.87 CO MA.
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Consumer behavior / Leon Schiffman, Leslie Lazar Kanuk in collaboration with Joseph Wisenblit.
by Schiffman, Leon G | Kanuk, Leslie Lazar | Wisenblit, Joseph. Edition: 10th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Education, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8342 SC CO.
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Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 4th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, NJ : Pearson Education Inc., c2010Availability: No items available
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Marketing research : an applied orientation / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 6th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.83 MA MA.
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Global marketing / Warren J. Keegan, Mark C. Green.
by Keegan, Warren J | Green, Mark C. Edition: 6th ed, Global ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 KE GL.
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Marketing : an introduction / Gary Armstrong, Philip Kotler.
by Armstrong, Gary | Kotler, Philip, 1931- | Armstrong, Gary. Edition: 10th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 AR MA.
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Sports marketing : a strategic perspective / Matthew D. Shank.
by Shank, Matthew D. Edition: 4th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 796.0698 SH SP.
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E-commerce 2010 : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.
by Laudon, Kenneth C, 1944- | Traver, Carol Guercio. Edition: 6th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2010Other title: Electronic commerce.Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.872 LA EC.
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Business market management : understanding, creating and delivering value / James C. Anderson, James A. Narus, Das Narayandas.
by Anderson, James C, 1953- | Narus, James A | Narayandas, Das. Edition: 3rd ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 AN BU.
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Marketing of high-technology products and innovations / Jakki Mohr, Sanjit Sengupta, Stanley Slater.
by Mohr, Jakki J | Sengupta, Sanjit | Slater, Stephen. Edition: 3rd ed.Material type: Book Publisher: Boston, [Mass.] ; London : Pearson, c2010Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 620.00688 MO MA.
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Marketing : defined, explained, applied / Michael Levens.
by Levens, Michael. Material type: Book; Format:
regular print
Publisher: Boston : Pearson, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 LE MA.
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Marketing : an introduction / Gary Armstrong, Philip Kotler.
by Armstrong, Gary | Kotler, Philip, 1931-. Edition: 7th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Education, 2005Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO MA.
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Market-based management : strategies for growing customer value and profitability / Roger J. Best.
by Best, Roger J. Edition: 4th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2005Other title: Market based management : strategies for growing customer value and profitability.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BE MA.
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Strategic marketing problems : cases and comments / Roger A. Kerin ; Robert A. Peterson.
by Kerin, Roger A | Peterson, Robert Allen, 1944-. Edition: 10th int ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, N.J. : Pearson Education International, 2004Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KE ST.
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Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 13th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO MA.
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Global marketing : a decision-oriented approach / Svend Hollensen.
by Hollensen, Svend. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow, England ; New York : Pearson, 2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 HO GL.
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Marketing management / Philip Kotler and Kevin Lane Keller.
by Kotler, Philip, 1931- | Keller, Kevin Lane, 1956-. Edition: 14th ed.Material type: Book Publisher: Upper Saddle River, NJ. : Pearson Prentice Hall, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 KO MA.
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E-marketing / Judy Strauss, Raymond Frost.
by Strauss, Judy | Frost, Raymond, 1960-. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2012Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.872 ST EM.
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E-marketing / Judy Strauss, Raymond Frost.
by Strauss, Judy | Frost, Raymond, 1960-. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: No items available
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Strategic marketing / by Todd Mooradian, Kurt Matzler, Lawrence J. Ring.
by Mooradian, Todd A | Matzler, Kurt | Ring, Lawrence J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. ; Harlow : Pearson Education, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 MO ST.
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