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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks) / Dave Kerpen.
by Kerpen, Dave. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.872 KE LI.
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The customer centric selling : field guide to prospecting and business development / Gary Walker.
by Walker, Gary. Edition: 1 Edition.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: McGraw-Hill, [2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.85 WA CU.
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Marketing / Dhruv Grewal, Michael Levy.
by Grewal, Dhruv | Levy, Michael, 1950-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill/Irwin, c2013Other title: M : marketing.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 GR MA.
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The social employee : how great companies make social media work / Cheryl Burgess and Mark Burgess.
by Burgess, Cheryl | Burgess, Mark, 1949-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Education, [2014]Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 BU SO.
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Manager's guide to online marketing by Jason D. Weaver
by Weaver, Jason D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 WE MA.
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Transform : how leading companies are winning with disruptive social technology / Christopher Morace ; with Sara Gaviser Leslie.
by Morace, Christopher | Leslie, Sara Gaviser. Material type: Book; Literary form:
Not fiction
; Audience:
Adult;
Publisher: New York: Mcgraw-Hill Education, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 MO TR.
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The Tasti D-Lite way : social media marketing lessons for building loyalty and a brand customers crave / James Amos and B.J. Emerson.
by Amos, James | Emerson, B. J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 AM TA.
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The Tao of Twitter : changing your life and business 140 characters at a time / Mark W. Schaefer.
by Schaefer, Mark W. Material type: Book Publisher: New York : McGraw-Hill, c2012Online access: More online. | More online. | Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 006.754 SC TA.
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The power of visual storytelling : how to use visuals, videos, and social media to market your brand / by Ekaterina Walter and Jessica Gioglio.
by Walter, Ekaterina | Gioglio, Jessica. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.144 WA PO.
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Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.
by Perreault, William D | Cannon, Joseph P. (Assistant professor of marketing) | McCarthy, E. Jerome (Edmund Jerome). Edition: 13th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PE ES.
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Marketing management / Greg W. Marshall, Mark W. Johnston.
by Marshall, Greg W | Johnston, Mark W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 MA MA.
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2011 update to marketing management / Greg W Marshall, Mark W Johnston.
by Marshall, Greg W | Johnston, Mark W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill / Irwin, c2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 MA TW.
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A preface to marketing management / J. Paul Peter, James H. Donnelly.
by Peter, J. Paul | Donnelly, James H. Edition: 13th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PE PR.
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Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr, Joseph P. Cannon, E. Jerome McCarthy.
by Perreault, William D | Cannon, Joseph P. Ph. D | McCarthy, E. Jerome (Edmund Jerome). Edition: 14th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Education, 2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PE ES.
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Principles and practice of marketing / David Jobber and Fiona Ellis-Chadwick.
by Jobber, David, 1947- | Ellis-Chadwick, Fiona. Edition: 7th ed. David Jobber and Fiona Ellis-ChadwickMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Maidenhead : McGraw-Hill Higher Education, c2013Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 JO PR.
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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, Maya F. Farah.
by Cateora, Philip R | Gilly, Mary C | Graham, John L | Farah, Maya F. Edition: 1st middle east ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2014Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.84 CA IN.
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Advertising and promotion : an integrated marketing communications perspective George E. Belch & Michael A. Belch
by Belch, George E, 1951- | Belch, Michael A. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Singapore : McGraw-Hill Education, c2015Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 659.1 BE AD.
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Fizz : harness the power of word of mouth marketing to drive brand growth / by Ted Wright
by Wright, Ted, 1967-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Education, c2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 WR FI.
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Marketing Dhruv Grewal, Michael Levy
by Grewal, Dhruv | Levy, Michael, 1950-. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill/Irwin, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 GR MA.
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The sponsorship seeker's toolkit Anne-Marie Grey, Kim Skildum-Reid
by Grey, Anne-Marie | Skildum-Reid, Kim. Edition: 4th ed. by Kim Skildum-Reid and Anne-Marie Grey.Material type: Book Publisher: New York : McGraw-Hill Education, 2014Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.15224 GR SP.
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